Consulting

I help audio manufacturers with the parts of the business that don’t fit on a spec sheet — positioning, launch messaging, editorial strategy, and show programming that doesn’t put an audience to sleep. I’ve advised dozens of companies on product launches, recalls, review placement, and time-critical press outreach.

Whether you need a layperson-friendly explainer or trade-depth copy for reviewers and dealers, I translate engineering into language that sells without hype.

What I can help with

• Product positioning — who it’s for, why it matters, how to say it without hype
• Launch & PR messaging — press materials, show copy, dealer talking points
• Editorial strategy — content that builds trust with serious listeners
• Event programming — seminars and panels that audiences remember
• Industry introductions — journalists, dealers, and partners who actually pick up the phone

Every engagement starts with a conversation. No cookie-cutter retainers — tell me what you’re launching or stuck on.